Manage a group of customers to achieve designated sales target levels. Develop profitable business with new and existing customers. Possess and apply detailed product knowledge as well as thorough knowledge of retail customers’ business go-to-market strategies and execution. Responsible for the direct sales process and relationship, aiming at meeting and / or exceeding sales targets. Is in charge of accelerated sales expansion, new product distribution, and relationship building. Submit short and long-range sales plans and prepare sales strategies utilizing available marketing programs to achieve targets. Responsible for retaining long-term customer relationships and ensuring that customers receive high quality customer service. Be the channel expert to key internal stakeholders and Storck expert to external stakeholders.
This position has no direct supervisory responsibilities, but manages broker relationship. The Channel Lead Value Sales Manager is responsible for the overall direction, coordination and evaluation of their areas including evaluating performance, rewarding and/or redirecting brokers, addressing complaints and resolving problems.
Channel Sales Manager – Value
Develop Storck USA’s business to its maximum potential within the assigned accounts and marketing area.
Partner with internal/external team members to develop and implement short and long term business strategies per corporate guidelines. (Sales Planning, Marketing, Logistics, Customer Service, Finance and Administration)
Develops, implements and analyzes current status of the Strategic Customer Business Plans for all assigned accounts.
Complete P&L Responsibility
General Business Development
Achieves maximum distribution levels as defined by trade channel/customer as determined by the Senior Management Team.
Ensures in-store merchandising initiatives for Storck brands. This includes positioning, freshness, price and in stock levels.
Deploy assigned Retail Coordinator (Broker network and/or Direct) to maximize execution of Storck’s personnel to ensure understanding and proper execution.
Communicates all pertinent customer, market, and broker information to Storck internal and field personnel to ensure understanding and proper execution.
Manages broker network to maximize customer retail and headquarter execution of Storck initiatives.
Actively participates in all pertinent Management meetings.
Other Duties and Responsibilities:
Fulfill the Storck Values (Belonging, Passion, and Growth)
Other duties as assigned
Proficient with Microsoft Office (Excel, Word, Power Point)
Business Intelligence (BI) by IBM preferred
Understanding of IRI or Nielsen data and software highly desired
Motivated, proactive, and action oriented
Leadership skills including ability to influence without direct reporting relationships
Strong presentation skills; clear verbal and written communication
Education and Experience:
Bachelor’s degree required
Minimum 7-10 years+ experience in direct sales and sales management, CPG / food industry sales experience preferred.
Travel required to meet the needs of the business, including international travel.
Working Conditions: Normal working conditions from an in-home office environment, located near a major airport in the US.